We help visionary leaders turn ambition into a clear direction, align their organizations, and build brands that accelerate growth and lead their categories.
Hatch & Co — The Transformation Company
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Hatch & Co is a strategic transformation partner for ambitious companies entering their next era. We work with CEOs, founders, and executive teams who understand that brand is not communication — brand is meaning. And meaning is one of the most powerful commercial assets a company can build.
Brand is the meaning people attach to your company. That meaning shapes what customers believe, why talent wants to join, how employees make decisions, what investors see in your future, and ultimately the place your company earns in culture.
We exist to help leaders define that meaning — and turn it into momentum.
The Transformation Company™
OUR DNA
Commercial
We think like owners. Every idea has to earn its place in the business, in growth, margin or in the decisions it makes easier. We are happiest when the numbers and the story say the same thing.
Creative
We look for the idea nobody else in your category dares to own. Not for the sake of being different, but because a sharp idea travels further, costs less to explain and is far harder to copy.
Human
Strategy only works when people believe in it. So we listen before we advise, we involve the people who will live the change, and we speak the language of the shop floor as well as the boardroom.
Committed
We don't leave when the slides are approved. We stay close to the action, follow decisions through until they are implemented, and put part of our fee on the result. Shared risk keeps everyone honest, including us.
How we work
We are the network based creative business consultancy
No single agency is great at everything. So for every engagement we bring together the right senior team from our network of partners and associates: strategists, analysts, designers and creatives who have done this many times before. You work directly with the people doing the thinking, inside your company, side by side with your leaders. Hatch & Co holds the contract and the responsibility, so you always have one partner to hold to account.
OUR TEAM
OUR TEAM
STRATEGISTS / CONSULTANTS / CREATIVES
STRATEGISTS / CONSULTANTS / CREATIVES
A senior team of strategists, consultants and creatives.
Hatch & Co is built as a network of preferred partners and associates, each a specialist with years of experience at the highest level. For every engagement we put together the team your challenge needs, and nobody you didn't ask for.
Our story
Built on more than 25 years of building brands.
Hatch & Co was founded in 2016 by Nicolai Lyngholm, on a simple conviction: business strategy and brand strategy belong together. Before that, Nicolai led advertising agencies as CEO and partner and worked as senior management consultant specializing in branding, sales, leadership and culture. Those years taught him that the best strategy in the world means nothing until people act on it.
Today Hatch & Co works with owner-led and investor-owned companies across Denmark and the Nordics, from our base in Aarhus.
Nicolai Lyngholm
CEO & Executive Commercial Advisor · Speciality: business and brand transformation
Role at Hatch & Co: Nicolai leads every engagement and hosts the strategy breakfasts. In Transformation Partner engagements, he sits in the client's leadership team and is accountable for the result.
Expertise: Business strategy, business models, brand strategy, concept development, commercial leadership and facilitation of leadership teams.
In numbers: 25+ years in brand and business development · 100+ strategy and development processes · CEO of companies with up to 65 employees · founded Hatch & Co in 2016
CORECONSULT
Management Consultants · Speciality: strategy, analysis, implementation, transformation and M&A.
Role at Hatch & Co: Our partner on strategy and analytics strengthens the business side of our work. CORECONSULT leads the commercial analysis, business cases and transformation plans, and joins engagements that involve ownership changes, mergers or sale preparation.
Expertise: Strategy, transformation, M&A and commercial excellence. Managing Partner at CoreConsult, educated at Aarhus School of Business.
Website: www.coreconsult.com
FRANK STUDIO
Creative Director & Designer · Speciality: brand identity, campaigns, communication and marketing.
Role at Hatch & Co: Frank Haahr is our creative director. He leads the design of identities, campaigns and brand experiences, from first sketch to launch, and turns strategy into something people can see and remember.
Expertise: Creative direction, visual identity, campaigns, concept development and brand activation. Nicolai's creative partner since their years together at the agency Openminded.
Website: www.frankstudio.dk
CULTURE WORKS
Cultural Director · Speciality: culture design and event design
Role at Hatch & Co: CULTURE WORKS leads the culture side of our work. They design the programmes, rituals and events that get people to understand the strategy, believe in it and act on it, from internal launches to long-term culture work in ALIGN and TRANSFORMATION PARTNER.
Expertise: Culture strategy, culture design, employee experience, internal launches and event design.
Website: www.cultureworks.dk
